A short tutorial on how to use the Squoosh web application to reduce image file sizes, improving your website's speed and efficiency.

A library of highly recommended links at your disposal for you to choose your website's fonts, colours and images with ease. We have gone through all these links ourselves so that we could be sure that they were of the highest quality for our clients.

As a job seeker or employee, email is used as a professional means of communication, but email etiquette isn’t exactly taught in school. It’s important…

Law firms predominantly rely on word-of-mouth referrals but does that bring in enough work alone? With the majority of people these days being internet savvy, the best way to ramp up business is with the best online marketing tool there is…a website! AND law firms with websites have distinct benefits in generating more business.

Some people don’t realise that they interact with widgets every day. One of the most common places widgets appear is right on our smart phones and they are incredibly useful. So if they’re useful on a phone, could they be useful on a website for business?

Have you ever looked at a gallery on a website and used that as your deciding factor on whether to purchase with that company? Galleries either give us a good or bad impression within the first few seconds of viewing. It’s important to make sure that your gallery is eye-catching and consistent with the rest of your website and your business.

Web design is the presentation of a company's content and marketing message in the best and most appropriate format. So, it is critical to give adequate time to designing the content layout of the website.

Social media is an extremely useful platform for driving traffic to your business website and increasing the visibility of your brand amongst a your target market, but the exponential growth of this platform has made managing your activities on it quite complicated.

Online marketing has numerous branches, and is most effective when businesses utilize each of its distinctive spheres. Online marketing is the amalgamation of web design and development, copywriting, photography, search engine marketing, social media marketing and email marketing. Online marketing serves as an extremely efficient medium of low-cost advertising.

Over the past couple of years, the use of desktop PCs and even laptops has dropped drastically. More and more people now use tablets and smartphones. According to MagnaGlobal’s report “Unlocking the Power of Mobile”, 76 percent of Australians access the Internet on mobile devices – smartphones and tablets. In the same report, 57 percent of respondents stated that they expect websites to be tailor-made for mobile devices.

Having trouble getting your website ranking high up on the ladder? Here are a few simple steps that you yourself can do to help your websites SEO.

Social media profiles work perfectly well with your website to promote your online business. Using links on your website plays a major part in its search engine rankings. Google for example will automatically associate your social media pages with your company when recognising the links on your website. There are a number of ways to integrate your social media presence onto your website.

If you plan on having a mobile presence for your business, you should first consider whether you want to create a mobile application for users to download (native app) or a mobile website. Mobile websites and native apps can be very similar and the difference between the capabilities are narrowing rapidly. But which one should you choose?

Email design can be very different from normal web design. Since every email client (i.e Outlook, Gmail, Apple Mail) you would come across is extremely different and do not have the same HTML standards as each other, unlike web browsers, it can be quite complex to design an email template to suit all clients across the board.

If you’re finding it hard to decide on where to go next with your website, for example, making it mobile friendly, the obvious option is to do a little research.

Meet the next best thing to happen in website development, responsive web design. Say goodbye to paying for multiple templates to suit every different screen size and operating systems from smartphones to PC’s and say hello to just ONE adaptive design that works for all growing technology. Now why wouldn’t you want a website that works equally well across thousands of different screens?

Adding a YouTube video to your web page can be beneficial by saving you the cost of hosting that video and by drawing additional traffic to your website that self-hosted video could not do.

The Like button lets a visitor to your site share your content with their friends on Facebook. When the visitor clicks the Like button on your site, a story appears in the visitor's friends' News Feed with a link back to your website.

Using a website promotion campaign for your website or your business can mean the difference between a successful business and one that looks great but no one visits. When you use the Internet as your main business medium you have to be able to get people to go to your website in the first place. There is no point having a great website that doesn’t get any traffic to it.

One of the biggest growth areas on the Internet are the Social Networks.

The top Social Network websites have between 60 and 110 million monthly users. New sign up's total over 250,000 per day. Up to 43 percent of Social Network website members have accounts with more than one site.